Our History
RAWRATTANPH by FitfocuPH Online Shop is born out of passion and tradition. As a spin-off of our family’s 40-year-old furniture business, we’re proud to carry on the legacy of quality craftsmanship and innovative design.
The Beginning
In 1983, our parents founded SI Enterprises, a humble small backyard furniture shop in Quezon City, then 2007 they were able to set up a retail shop in SM North EDSA under the trade name Dos Pueblos Furniture. Over the years, they built a reputation for quality solid hard wood furniture supplier.
The Next Chapter
As husband and wife with backgrounds of entrepreneurship and interior design, we grew up surrounded by the sights, sounds, and scents of the furniture workshop. We shared a passion for rattan, an eco-friendly and versatile material that’s been at the heart of Filipino craftsmanship for generations. In 2022, we decided to take the leap and start RAWRATTANPH, a brand that combines our love for rattan, sustainable living, and modern design.
Our Core Values
We believe that the strong desire to present the best quality products drives us to lead the market
Vision
“To be the leading sustainable rattan raw materials, furniture, and decor brand in the Philippines, known for exceptional quality, innovative products, and commitment to environmental responsibility.”
Mission
“To craft sustainable, handwoven rattan materials to produce interiors, furniture, decor, and accessories that bring warmth and character to every space, while empowering local artisans and promoting eco- friendly practices.”
Our Sister Companies
SPACELY DECOR
Wall Panels for interior and exterior
@spacelydecor
SAGEHOUSE PH
Wallpaper, specialty tiles and custom cabinets
@sagehouse.ph
DOS PUEBLOS FURNITURE
Furniture made of local hardwood and home accessories
@dospueblosfurniture
D&M TRADING
Resin, Composites and Floor Coatings supplier
@dmtradingco.ph